Search engine optimization (SEO) is among the top priorities for online merchants. Yes, you can launch paid advertising and appear on the much-needed first page of search results. But when competing for keywords, you can forget about one of the crucial things: long-term effects. Once you stop paying, your store remains somewhere behind your competition.
When was the last time you browsed past Google’s first page? I reach these search results almost never. And for that reason, SEO is your key to success in the saturated online market.
SEO means you not only appear as high as possible. It also helps you build authority without relying too much on changing trends and keyword costs. That’s why any Shopify store owner, a starter or an established one, should improve their search engine visibility with the help of SEO.
Shopify provides excellent in-built Shopify SEO tools. But to stand out in search results, you may want to integrate the store with advanced third-party solutions. In this article, we’ll zero in on several Shopify apps to simplify SEO tasks and ensure nothing slips through the cracks. Whether you’ve just switched to this platform with the help of a Shopify migration company or created a store from scratch, we’ll show you the most relevant options.
